Yummy Belgian Café of UAE Honoured with Arab Franchise “Home Grown Franchise of the Year Award “ in Dubai

Abdulsalam Al Hammadi, Chairman of Yummy Belgian Café receives the prestigious Arab Franchise “Home Grown Franchise of the  Year award” from Dr. Eesa Mohammed Bastaki, President of the University of Dubai.

Dubai: Arab Franchise Awards which recognized the excellence in the franchise industry of the Arab world announced the winners of 2022. Franchise industry leaders filled the Pullman Creek Ballroom to celebrate 2022’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of homegrown franchise brands and how these trends can influence the local economy and help them expand globally.

Yummy Belgian cafe is specialized in the production of waffles and has grown into a significant waffle brand since its Launch. The company inherits the original recipe of the Liege Waffle that features pearl sugar which caramelises on the outside of the waffle and melts inside when baked, giving it a soft yet crunchy texture that is unique and comes down a line of rich culinary heritage.

“It is a great honor for me to receive this Arab franchise award. I would like to thank all of you who believe in me and joined me in this unforgettable journey” said  Abdulsalam Al Hammadi in his acceptance speech.

Among the winners was Reza Food Services Company, which is one of the largest developers of Mcdonald’s in the region. The company won the ‘Corporate Hall of Fame’ Franchise Award. 

Fawaz Danish, President and Group CEO of Budget Saudi Arabia, won ‘Franchise Leader of the Year’. Galadari Ice-Creams Company won the Franchise developer award outside the US. Al Hokair Group won ‘Franchise Brand of the Year – Hospitality Category’. Adnoc Distribution won the ‘Franchise Brand of the Year’ award and Bird and Bird of the UK won the ‘Best Franchise Law Firm’ award. T. K. Khaleel of Bake mart and Gaurav Marya of Franchise India won the ‘Lifetime Achievement Awards’ for their contribution towards franchise industry. Barns Coffee operator won the ‘Best Homegrown Cafe’ award and Chaiiwala of London Ltd won ‘International Franchise Year of the Year’, among other companies. Franway of Saudi Arabia and Emtiyz of UAE won the Franchise Consultancy firm of the Year awards. Meals N More won the most Innovative Franchise of the year award. Auto detailing company, Green Shine won the “Green Franchise of the year” award. Raydan Food company and Barns café of Saudi Arabia won the best Restaurant and café Awards respectively.

Winners of Arab Franchise awards with the Chief Guest Dr. Eesa Mohammed Al Bastaki, President, University of Dubai